Blue Cross and Blue Shield of Nebraska Centre at sunset.

Mission and Values


We are a champion for the health and well-being of our members and the communities we serve.


People Matter: Our work impacts people’s lives. It’s an honor to serve each other, our customers and the community.

One Team: We work as One Team to deliver for our customers and partners. We respect and celebrate diverse perspectives and opinions. Fun provides the energy for success!

Default to Action: We value action and decision making over delay. We are willing to take strategic risks and try new things. We collaborate and move forward with our customers’ needs in mind.

Do the Right Thing for the Right Reasons: How we do our work matters. We make decisions that are in the long-term best interests of our customers and organization.

Embrace Change: We embrace change with a spirit of possibility, curiosity and adaptability. We lead the market because we anticipate our customers’ needs.

Leadership and Ownership Perspective: Everyone is expected to be a leader and take ownership of their work as well as our mission. We are ALL empowered to take initiative and make decisions that serve our customers.